Plexus
Electronics Manufacturer
Brand Content Library
A multi-project creative partnership focused on capturing authentic brand stories, building a modern content library, and helping Plexus showcase the people and innovation behind one of the world's leading electronics manufacturers.
Project Deliverables
VIDEO LIBRARY
100+ CLIPS
IMAGE LIBRARY
150+ IMAGES
BRAND CONTENT SHOWCASE
60-SECOND VIDEO
Services
VIDEO PRODUCTION
DRONE
PHOTOGRAPHY
BEHIND THE STORY
Moments from Production.
CLIENT Testimonial
Mirrorless has been a trusted partner of the Fox Cities CVB for many years. We know we can count on their team to understand and protect the integrity of our brand in every project. They don't just execute our ideas. They collaborate with us, bringing creative insight and fresh perspectives while staying true to our vision. They truly feel like an extension of our marketing team, and it's invaluable to have a partner we trust who understands our mission and consistently delivers exceptional work.
Anna Pfaffenroth
Brand Experience Leader
Project Highlight.
Multi-project creative partnership
Brand photography & video production
Premium brand content library
Employee lifestyle storytelling
Fast turnaround production
the challenge
As a global electronics manufacturer, Plexus needed fresh visual content that felt authentic to their culture while supporting multiple marketing initiatives.
Our partnership began by documenting their employee open house, capturing the energy of families, team members, and company culture through photography and video. Later, Plexus returned with a new challenge: they needed a premium library of brand footage in a short timeframe to support a major marketing announcement.
Rather than relying on existing assets, they wanted visuals that better reflected who they are today.
OUR APPROACH
Instead of simply delivering the footage requested, we proposed creating an entirely new brand content library.
Working alongside the Plexus marketing team, we planned and filmed a full day of cinematic production across multiple facilities, capturing real employees, advanced manufacturing, collaborative workspaces, aerial footage, and authentic moments throughout the organization.
Along with the new video library, we delivered professional photography designed to support future campaigns across digital marketing, presentations, social media, and recruitment.
THE IMPACT
The new content library provided Plexus with versatile visual assets that could be used across multiple marketing initiatives while giving their team a more modern, authentic representation of the company.
Rather than producing content for a single campaign, the project created long-term marketing assets that continue supporting future storytelling across photography, video, and digital communications.