Drexel Building Supply

Building Materials Supplier Recruitment Film

A story-driven recruitment video created to attract top talent by showcasing the people, purpose, and culture behind one of Wisconsin's most trusted building supply companies.

Project Deliverables

MAIN video

2.5-MINUTE RECRUITMENT FILM


SOCIAL MEDIA CUTDOWNS

60, 30 & 15-SECONDS


STILL IMAGES

75+ PULLED FROM VIDEO


Services

VIDEO PRODUCTION
DRONE
PHOTOGRAPHY

BEHIND THE STORY

Moments from Production.

CLIENT Testimonial

Mirrorless completely knocked our project out of the park. They turned what could have been a stressful process into an amazing, collaborative experience. We couldn't be happier with the results.


Jake Randall

Talent Acquisition

Project Highlight.

Recruitment campaign storytelling
Creative concept & scriptwriting
Multi-day production planning
Employee & leadership coordination
Manufacturing brand cinematography

the challenge

Drexel Building Supply was expanding with a new truss manufacturing plant in Wrightstown and needed to attract the right talent to grow with them. The goal wasn't just finding workers. It was finding people who would connect with Drexel's culture and want to build a meaningful career with a company who cares.

OUR APPROACH

Rather than creating a traditional recruitment video, we crafted a story-driven film that felt less like a job posting and more like an invitation into Drexel's culture. Real team members shared why they love working there, letting the culture speak for itself. We captured their Wrightstown truss plant and Kewaskum door manufacturing facility, highlighted their cutting-edge robotic technology, and created shorter versions for hiring across every platform.


THE IMPACT

The finished video became a recruiting tool that helps Drexel attract people who connect with its culture, values, and long-term vision. The campaign also created an evergreen library of content that continues to support hiring, social media, and ongoing recruitment efforts across multiple platforms.