Bose Aviation
Aviation Technology
Brand Photography & Video
A one-day photography and video partnership created to document Bose Aviation's presence at EAA AirVenture, capture the launch of the Bose A30 Aviation Headset, and deliver a versatile content library for future marketing initiatives.
Project Deliverables
VIDEO LIBRARY
150+ VIDEO CLIPS
IMAGE LIBRARY
300+ IMAGES
BTS LIBRARY
30+ BTS IMAGES
Services
VIDEO PRODUCTION
PHOTOGRAPHY
BEHIND THE STORY
Moments from EAA AirVenture.
from the founder
Partnering with Bose Aviation at EAA AirVenture was especially meaningful because, as an Oshkosh resident, AirVenture has always been part of my life. Having previously worked with the EAA video team, I knew the grounds, the energy of the event, and the moments that make it unique. That familiarity allowed us to move efficiently throughout the show, capturing not only Bose's exhibit and the A30 Aviation Headset, but also the atmosphere that makes AirVenture unlike any other aviation event in the world.
Alex Belville
Founder
Project Highlight.
EAA AirVenture event coverage
One-person production crew
Product launch photography & video
Versatile marketing content library
24-hour content turnaround.
the challenge
As one of the busiest exhibits at EAA AirVenture, Bose needed a creative partner who could seamlessly integrate into their team without disrupting the guest experience.
With thousands of attendees moving through the exhibit and limited space available, they specifically wanted a single creative partner capable of capturing both professional photography and cinematic video throughout the day while documenting one of the company's most significant product launches.
OUR APPROACH
Rather than bringing a large production crew, we worked as an extension of the Bose Aviation marketing team alongside Signal Theory, Bose's agency partner, integrating seamlessly into the event to capture photography and cinematic video without disrupting the guest experience.
Throughout the day we documented authentic customer interactions, product demonstrations, aviation lifestyle moments, aircraft, and pilots while placing special emphasis on the Bose A30 Aviation Headset. The result was a premium content library that could support future marketing, social media, and advertising long after EAA AirVenture concluded.
THE IMPACT
The project resulted in a premium marketing content library that extended the value of Bose Aviation's presence well beyond EAA AirVenture.
The photography and cinematic footage gave the Signal Theory and Bose marketing team authentic, high-quality assets to showcase the new Bose A30 Aviation Headset, highlight the customer experience, and support future marketing campaigns across digital, social media, and advertising.